Be free to be you

Sponsor/Advertiser Guidelines

Advertising Guidelines

Date: November 17, 2021

The advertiser must submit the advertising a month before the deadline.

These guidelines are intended to provide general guidance. They are not all-inclusive or exhaustive and are subject to change at the discretion of Positivelove.ca at any time. The guidelines will be reviewed regularly. 

The following advertising are permitted on Positivelove.ca: 2SLGBTQI+ related events, announcements/ public service messages, 2SLGBTQI+ organizations services and programs, and 2SLGBTQI+ healthcare and social services that promote the well-being of 2SLGBTQI+ people; HIV-related events and announcements/public service messages, HIV- related services, HIV treatment(s) as per HIV treatment guidelines, HIV organizations and NGOs that promote the well-being of people living with HIV, and HIV-related healthcare and social services. 

Some online advertising examples include short videos (maximum 1.5 minutes), banners, buttons, promotional content, with or without hyperlinks. This is not an exhaustive list of options to advertise.

All advertisement(s) submitted for display on the Positielove.ca website are subject to review and approval before posting. Positivelove.ca reserves the right to decline to advertise of any kind if it conflicts with the values and ethics of Positivelove.ca

The advertiser must not redirect the users on Positivelove.ca to another website unless the users agree to do by clicking on the advertisement link. The advertiser must provide the users on Positivelove.ca with the option to click or not click on the advertisement.

The advertisement page/image must not block the screen page of Positivelove.ca, and the user must not have to click the advertisement to proceed to the next page or exit the webpage.

The advertisement link webpage will appear in a new window and must not prevent the user/viewer from returning to the Positivelove.ca website. Positivelove.ca reserves the right to remove links or not link to another website(s).

Changes to the advertisements within the contract period of the advertisement are the sole responsibility of the advertiser. A new ad must be submitted by the deadline and approved by Positivelove.ca.

Comments and feedback 

Users of Positivelove.ca may send comments about advertising to, info@positivelove.ca